The perfect basic knit with a twist. Loulou Studio is a Paris-based knitwear label by fashion consultant, street-syle icon and digital influencer, Chloé Harrouche, aka, Loulou de Saison.

The brand purveys sophisticated, minimalist cashmere knitwear informed by the art, architecture, and attitude of the French capital, based on the image of a modern and independent woman.